Is Consolidating Your Newsletter Attempts at Substack Prudent?
With Revue getting killed off and TinyLetter's status being uncertain many are turning towards Substack as an alternative for consolidating their old newsletters attempts but is this really a prudent decision? This article takes a look at both the pros and cons associated with using this particular platform so readers can make an informed decision about whether or not this is the right choice for them when it comes to managing their newsletters endeavors going forward
Jan. 03, 2023 8:17AM
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As the digital age continues to evolve, many platforms that once promised to revolutionize the way we communicate have begun to disappear. Revue, a popular newsletter platform, recently announced its closure and now TinyLetter’s status is uncertain. With MailChimp being well…MailChimp, many are turning to Substack as an alternative for consolidating their old newsletters attempts. But is this really a prudent decision? For starters, Substack does offer some advantages over other platforms. It has no ads or tracking scripts and offers complete control over your content. However, it also comes with some drawbacks that could be cause for concern. For one thing, it can be difficult to monetize your content on Substack as you need to reach a certain number of subscribers before you can start earning money from your newsletters. Additionally, while Substack does offer some customization options for branding purposes, they are limited compared to what other platforms provide. Furthermore, there are other alternatives out there that may be worth considering instead of consolidating all of your newsletter attempts on one platform such as Medium or WordPress. These two platforms both offer more flexibility when it comes to monetizing content and allow users more control over their brand identity than what Substack provides. Additionally, both WordPress and Medium have established user bases which means that if you decide to switch later down the line it won’t be too difficult for readers to find you again on either platform. At the end of the day though it really depends on what type of content you plan on creating and how much time and effort you want to put into managing multiple accounts across different platforms in order make sure everything runs smoothly. If you’re just starting out then perhaps consolidating all of your newsletter attempts onto one platform like Substack might seem like a good idea but if you already have an established presence elsewhere then maybe staying put would be the better option in order ensure long-term success with your newsletters endeavors.