Twitter Impressions Make Followers Transparent

In a recent announcement, Twitter has made changes to its platform that will make it easier for users to see how many impressions their tweets have had. The “impressions” feature will provide a numerical value that shows how many people have seen each tweet. This is an important change as it will allow users to better understand the reach of their posts and determine if they are reaching the right audience. The implications of this change could be far-reaching, especially when it comes to accounts with large followings. It may become more difficult for accounts with fake followers or those who have bought followers in order to inflate their numbers, as these accounts will now be much more transparent than before. Similarly, accounts with genuine but inactive followers may also be exposed as having fewer active viewers than previously thought. The Asahi Shimbun newspaper is one such account that has been affected by this new feature; despite having 1.33 million followers, the newspaper’s tweets are only receiving a fraction of the impressions they used to get before the change was implemented. This could potentially lead to other newspapers and media outlets reevaluating their strategies when it comes to gaining followers on social media platforms like Twitter. Overall, this new feature from Twitter provides users with valuable insight into how effective their tweets are and can help them adjust their strategies accordingly in order to maximize engagement and reach more people with their content. It also serves as a reminder that not all follower counts are equal; some accounts may have inflated numbers due to purchased or fake followers while others may simply have few active viewers despite having thousands of followers.